Technology

Agoda unveils fresh look

Agoda has unveiled a refreshed visual identity, including a redesigned logo, custom typeface and new brand characters called ‘Agojis’.

While figuring out the differences between the old and the new prompted a game of ‘spot the difference’ in the Travel Weekly office, we have to admit we are a little bit obsessed with the Agojis.

According to Agoda, the new logo features brighter shades of colour and a cleaner typography to reflect the brands “friendly, surprising and playful” personality.

Agoda's previous logo
Agoda’s previous logo
Agoda's new logo
Agoda’s new logo

The brand has also turned its five coloured dots into cute little characters called Agojis.

“Agoda has grown from a start-up to a global brand today that is not just a booking platform with the best prices, but a travel partner that simplifies travel for everyone,” said Michael Kost, global director of brand, Agoda.

PR-agoji-06
The Agoji gang

“Our dots were well-recognised, and we wanted to do more with them to be more memorable in an unexpected, playful way, and distinguish Agoda from other travel platforms.”

The revamped brand identity will be rolled out across all touch points, including Agoda’s sub-brands and products.

SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Travel Agents

Flight Centre granted loan extension

There was reportedly a great deal of cheering and yahooing coming from Skroo’s office this morning. Discover the cause here.

Share

CommentComments

Tourism

Travelling family cop jail time over fake illness claims against tour operator

These halfwit travellers posted pics of themselves enjoying their holiday on social media, and even gave positive feedback about their trip via a survey, despite claiming to be ill.

Share

CommentComments

Destinations

Your ultimate agent guide to WA’s Margaret River region

by Sponsored by Tourism Western Australia

Have you always pretended to know everything about the Margaret River region to your clients, despite having never actually been there? Continue the facade with this.

Share

CommentComments

Hotels

Marriott to more than double all-inclusive portfolio through new deal

Just like the waistline of Travel Weekly’s editor, Marriott’s all-inclusive portfolio of hotels and resorts is expanding.

Share

CommentComments

Cruise

Meet Rob, the world’s first humanoid robotic bartender at sea

Do you live in fear that one day you will be replaced in your job by a robot? Well, if you’re a bartender on a cruise ship, sadly that day has arrived.

Share

CommentComments

Aviation

ACCC backs reauthorisation of Qantas-American Airlines alliance

It looks like Alan Joyce and Doug Parker will be buying each other anniversary gifts for the next few years.

Share

CommentComments

Wholesalers

Topdeck responds to allegations of “alarming and unscrupulous corporate conduct”

by Ali Coulton

Topdeck has come under fire from a few customers over what they are claiming to be some dodgy rebooking tactics by the Flight-Centre-owned brand.

Share

CommentComments

Destinations

REVEALED: The top-selling souvenir from every country in the world

From camel hair rugs and daggers, to marionettes and worry beads, this study has uncovered exactly which souvenirs travellers are most likely to come home with.

Share

CommentComments

Hotels

Event Hospitality & Entertainment creates new collection of independent hotels

The company has a new brand for its indy hotels to sit under, which is held up by four pillars (metaphorically speaking, of course).

Share

CommentComments

Tourism

New executive officer appointed for Cultural Attractions of Australia

Do you happen to work at Cultural Attractions of Australia and have recently noticed a fresh face wandering the office hallway? Discover their name and more here.

Share

CommentComments

Cruise

Aurora Expeditions to launch new Aussie voyages for domestic travellers

The Aussie-owned cruise company is getting ready for a new and unique domestic travel program, which will kick off in June.

Share

CommentComments

Aviation

IN PICTURES: Virgin Australia unveils “lounge of the future” at Adelaide Airport

Much to Travel Weekly’s disappointment, the new lounge doesn’t feature robot butlers. However, it does have plenty of bright greenery and ambient lighting.

Share

CommentComments