Travel Agents

Agents to play a big role coming out of the pandemic, according to News Corp’s 1H23 travel forecast

News Corp Australia today released findings from its News Travel Network Trend Forecast for July to December 2022, where it highlighted the important role of travel agents coming out of the pandemic.

The forecast revealed that travellers are seeking the guidance of travel experts in the post-pandemic world.

42 per cent of travel intenders plan to use a travel agent when they reach the booking stage of their holiday.

This means travel agents can win customers based on the unique complexities of travel and specialised advice needed.

More than one-third of travel intenders have booked all or parts of their next holiday, with many planning their next two holidays and over 50 per cent of travel intenders are willing to pay more to ensure a safe and seamless getaway.

Alongside the news about travel agents, four key insights were identified to assist the travel industry with their planning:

  • Millennials to shift intent and action – For international travel, millennials are the group with the most confidence at 48 per cent, while 37 per cent of those ‘not confident at all’ are Boomers.
  • Opportunity in gender confidence gap – 71 per cent of confident international travel intenders are male while only 29 per cent are female.
  • Keen travellers – Those who have had COVID are keen to travel again with almost one in three having booked everything for their next holiday.
  • Travelling is about travelling again – Sightseeing is the number one activity travel intenders plan on doing during their next holiday, overtaking spending time with family and friends.

The forecast also predicts that intrastate travel is still the most popular form of planned holiday, with many planning shorter trips and staying in accommodation that is comfortable and homely.

People are also looking for overseas holidays close to home, according to News Corp Australia’s managing director, food and travel, Fiona Nilsson.

“Interest in international travel is slowly but surely growing, with Australians having the greatest confidence in travelling to our neighbours,” Nilsson said.

“New Zealand remains at the top of the list, with 36 per cent of international travel intenders planning a trip.

“Fiji has jumped from number eight to number three, not only due to proximity but also social proof; the exposition of the experience, from visitors and media alike, has created an upswell of confidence in the destination.”

The forecast comes from the behavioural data from the News Travel Network audience, combined with a recent consumer survey of just over 1,000 people to understand sentiment, intent and motivating factors in booking both domestic and international travel.



SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Cruise

Cunard reports biggest booking day in a decade

The rumours are that many Cunard employees went home that day with a big sack with a dollar sign on it after a massive day on the job.

Share

CommentComments

News

Travel just got easier: No more pre-departure tests for New Caledonia, Tahiti, Indonesia

What would make travel really easy for us is if a nice company out there would like to send a Travel Weekly reporter on a nice trip overseas (wink, wink, nudge, nudge @anyone please).

Share

CommentComments

Cruise

Dream Cruises ship resurrected for new cruise brand

Don’t just sit around dreaming of cruises, hop on this revived Dream Cruises ship for your first getaway in two years.

Share

CommentComments

Events

Collette wraps up its first travel forum in two years

The tour operator hosted top sellers, partners, key travel players and media friends (that’s us!) for poolside shenanigans in sunny Cairns.

Share

CommentComments

Wholesalers

“Travel is the great educator”: Collette CEO Dan Sullivan on why we need travel now more than ever

We spent the past few days sipping mojitos by the pool in Cairns… Oh, and attending Collette’s travel forum! Here’s proof we were listening.

Share

CommentComments

Travel Agents

“It’s our shout”: Flight Centre is giving away free holidays!

The travel giant is giving away 40 holidays to celebrate its 40th Birthday! Nobody tell them that it’s usually the other way around…

Share

CommentComments

Hotels

QT Newcastle signature restaurant and bar revealed!

It might seem like we’re calling Newcastle a ‘cutie’ but rest assured, our cutest NSW city award still goes to Griffith.

Share

CommentComments

Events

Australian Tourism Exchange 2022 concluded and next year’s location revealed!

The rumours are that next year’s event will have twice as many arancini balls and half the day will be dedicated to playing Mario Kart. Bear in mind our source for this was a 6 year old boy…

Share

CommentComments

Destinations

Japan gets closer to reopening its border with experimental group tours

Don’t worry, the fact that the tours are operating is what makes them experimental. You won’t have to remember your high school science skills for a trip to Japan (at least we don’t think so).

Share

CommentComments

Travel Agents

Do you want to explore South Australia? Complete a few training modules for your chance at a famil!

The team at South Australian Tourism Commission has your next holiday sorted with a famil offering for travel agents and product managers.

Share

CommentComments

Tourism

ATEC tickled pink with Labor Party tourism funding promise

As professional journalists, we at Travel Weekly remain completely unbiased when it comes to political matters. However, we’re just going to leave this here…

Share

CommentComments

Tourism

“The time is right”: industry legend, Barry Mayo, retires after 60+ years in travel

We think we speak for everyone when we say we can’t imagine an Australian travel industry without this industry stalwart!

Share

CommentComments