A new dedicated Australian website from Norwegian Cruise Line will see its growing number of local clients enjoy access to the same features as their North American and European counterparts.
Cruise fares listed in Australian dollars, a dedicated travel agent portal and content tailored to the Australian market are some of the features available at www.norwegiancruiseline.com.au.
The launch comes as the cruise line reported a doubling in its number of Australian passengers over the last two years.
"We have seen significant growth in bookings from Australian guests over the past several years," vice president and general manager international, Francis Riley, said.
"Recognising this extraordinary growth, the launch of a dedciated website in Australia reinforces our commitment to the Australian market by providing travel partners the ability to book in local currency."
In addition, the site will help the cruise line communicate its "freestyle cruising" brand message to the local market.
"Launching an Australian website will help us communicate our brand message to a very large and receptive audience, prviding a valuable resources to consumers and travel partners, and making Norwegian Cruise Line more accessible to Australian guests," Riley said.