Branson muses on 30 years of Virgin Atlantic

Branson muses on 30 years of Virgin Atlantic
By admin


On our inaugural flight, I remember thinking it was the most fun journey I’d ever experienced. The staff were delightful, the entertainment was magical and I got off the flight excited for the next one. Thankfully, I can say the same thing today.

Since we started Virgin Atlantic, 16 of our 17 original competitors have gone out of business (no prizes for naming the one who is still our rival!) We’ve also became the only brand to launch successful airlines in three continents, with Virgin Australia and Virgin America going strong alongside Virgin Atlantic.

From our desire to innovate in areas like in-flight entertainment, airport Clubhouses and customer service, to our commitment to ploughing all profits into developing clean fuels, the future looks bright for the next 30 years.

However, the main reason for this is our amazing staff. Thank you to every single person to ever join the Virgin Atlantic team, you are the real difference between us and our rivals.

We also owe a lot to our customers, and wanted to say thank you in inimitable Virgin style. To celebrate turning the big 3-0, we’re offering Londoners the chance to drop everything, jump in a taxi and jet off to the Big Apple today. Keep your eyes peeled and your passport ready and you could be one of up to 60 lucky passengers flying straight to New York for a free weekend trip. Head over to Virgin Atlantic for more details.

In the meantime, here’s one of my favourite pieces of feedback from a customer, on the very first Virgin flight. American Airlines decided to bump all of the passengers on an evening flight from Puerto Rico to the BVI – yours truly included. So I went to the back of the airport, hired a plane, borrowed a blackboard and wrote “Virgin Air, $39 single flight”. I walked around all the stranded people and filled up the plane. As we landed, a passenger said to me: “Virgin Airways isn’t too bad – smarten up the service and you could be in business.”

He was definitely onto something. Here’s to the next 30 years.

Latest News