TripAdvisor targets destinations with paid content advertising expansion
by Christian Fleetwood
TripAdvisor is now giving destinations the ability to target ads to travellers when using its database, heightening the illusion of choice for tourists.
OPINION: How getting personal could bring the hotel industry back from the brink
by Peter Buttigieg
This blogger argues that hoteliers need to start looking beyond price and getting personal, but not in a deliberately unkind or insulting way.
Five reasons why agents should sign up for Tripfuser
Not only is the platform a quick and easy way to customise unforgettable trips, you can also win big bucks just by signing up.
The secret to creating truly personalised experiences
Unless you possess a wide knowledge of unique, out-of-the-box experiences on every continent, it can be near impossible to provide a truly unique trip. Luckily, there is a cheat sheet.
Curious about Tripfuser? Here’s everything you need to know
Looking for ways to deliver a truly personalised experience based on local knowledge? Meet your new best friend: Tripfuser.
G Adventures launches personalised trips in response to agent feedback
You asked, they provided. Now, if only we could convince our boss to provide us with a four-day working week and an unlimited supply of Tim Tams.
Insight Vacations CEO: 2019 will be more “immersive, personalised and authentic”
2019 will also be the year we cut our caffeine intake down to one coffee a day. But you know what they say about New Year’s resolutions…
Steve Odell: “We always advise guests to find a knowledgeable travel agent”
We chatted with Norwegian Cruises’ regional VP to get the jump on next year’s trends. Though he couldn’t confirm if bucket hats and flares would be making a comeback.
TripAdvisor homes in on personalisation with “all-new” site
While the idea of sifting through 702 million reviews sounds riveting, the site’s new features promise to curate your trip planning process.
“We will do whatever it takes” Penny Spencer on how to WOW your clients
From sending 600 roses to providing ‘un-Google-able’ experiences, Spencer dished out a few industry tips and tricks on how to do personalisation right.
Tripfuser CEO: “Disruption and evolution in the industry are necessary”
We’re disrupting our colleagues today by reenacting scenes from Dirty Dancing with the office dog. Can you tell we love Fridays?
Agents who tailor holidays will see clients return: Luxury Gold MD
by Hannah Edensor
Luxury Gold’s Alexandra O’Connor gave us an exclusive interview if we paid for lunch and champagne. Yes, that last bit’s a lie.
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