Which Aussie airline topped customer satisfaction ratings?

Which Aussie airline topped customer satisfaction ratings?
By Alexandra Coulton


Qantas continues its winning streak by again topping customer satisfaction ratings.

Building on a very successful 2017, the airline was again rated Australia’s most satisfying domestic airline with a customer satisfaction rating of 86.4 per cent just ahead of stablemate Qantaslink on 86.1 per cent and clearly ahead of key rival Virgin Australia on 83.2 per cent.

We can practically hear the airline celebrating from here.

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Qantas also leads the way for domestic business travellers with a customer satisfaction rating of 85.2 per cent ahead of Virgin Australia on 81.5 per cent and well ahead of Jetstar on 65.5 per cent.

Qantas won the Annual Roy Morgan Customer Satisfaction Awards for both the Domestic Airline and Domestic Business Airline of the year for the fourth straight year in 2017.

roy morgan

Source: Roy Morgan

Michele Levine, CEO, Roy Morgan, says Qantas is proving hard to catch taking the top spot for domestic airline customer satisfaction for the tenth month in a row:

“Qantas has begun 2018 as it ended 2017 as Australia’s top domestic airline for customer satisfaction for the tenth month in a row in February with a customer satisfaction rating of 86.4 per cent just ahead of regional stablemate Qantaslink on 86.1 per cent.”

“Qantas has maintained a solid lead over key rival Virgin Australia which last won the Roy Morgan monthly customer satisfaction in April 2017 and had a customer satisfaction rating of 83.2 per cent in February.”

“Qantas and Virgin Australia are both well ahead of regional carrier REX (Regional Express) and budget airlines including Jetstar & Tigerair.”

“Qantas has also maintained its stranglehold as the leading airline for domestic business travellers in Australia with a domestic business airline customer satisfaction rating of 85.2 per cent clear of Virgin Australia on 81.5 per cent and well on course to follow up on four consecutive annual victories in the category”

“Another positive for Qantas is Australia’s huge market for domestic travel.”

“Over 11.6 million Australians now say they’d like to spend a holiday in Australia in the next 2 years. Victoria is Australia’s leading destination State with nearly 3.8 million Australians nominating the State as a travel destination ahead of larger neighbour New South Wales on just over 3.6 million.”

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