Watch: AccorHotels launches their new ad campaign

Watch: AccorHotels launches their new ad campaign

AccorHotels has released their multi-million dollar “From the Heart” ad campaign, and boy is it a tear-jerker, folks.

We’re not crying, you’re crying!

Set to air in less than a week, the ad will play on TV and online through the year – and highlights real-life examples of heartfelt service across the hotel network.

Said network includes Sofitel, MGallery by Sofitel, Pullman, Swissôtel, The Sebel, Grand Mercure, Novotel, Mercure and ibis – all of which have recently undergone a cultural transformation.

Which means over 10,000 staff throughout its hotels have the freedom to go “off-script” to transform hotel stays with spontaneous gestures.

These gestures can include anything from celebrating guest birthdays and anniversaries to making younger guests feel extra welcome.

Bridie Commerford, Vice President of Marketing, Communications and Guest Relations for AccorHotels Pacific, said that the team across AccorHotels will continue to go above and beyond for their customers.

“Each and every day throughout over 200 hotels across Australia, our team create special memories for our guests.

“It is a privilege to work in an industry where people share some of their most precious life moments with us and we aim to give each of them an experience that is surprising and genuine – that comes from the heart, rather than from a rulebook.

“This campaign shows just a few of the wonderful gestures our teams have carried out over time,” she said.

The campaign will also celebrate heartfelt acts of service via an ongoing social media campaign, #FromTheHeart, highlighting them as they happen.

The TV campaign will run across free-to-air and subscription TV and will close with a ‘$25 off each night and $1 breakfast’ call to action, at over 160 hotels around Australia.

Latest News

  • Destinations
  • News

APT Launches 2025 Asia Adventures

APT has launched its Asia Adventures for 2025, including new luxury holidays in India, Sri Lanka and Japan. Five new tours lead guests to the highlights of India, including a seven-night cruise along the rarely travelled Lower Ganges aboard the Ganges Voyager. Further south, Sri Lanka’s greatest destinations are revealed on a new 15-day Land […]

  • Cruise
  • Luxury
  • News

Seabourn announces Western Kimberley Traditional Owners as Godparents of Seabourn Pursuit

Seabourn has named Western Kimberley Traditional Owners, the Wunambal Gaambera, as Godparents of the ultra-luxury purpose-built Seabourn Pursuit. It is the first cruise line to appoint Traditional Owners as godparents of a ship. Seabourn Pursuit embarks on its inaugural season in the Kimberley region this June. The naming ceremony will take place on Seabourn Pursuit’s […]

  • Luxury

Malolo Island Resort opens brand new Spa

Fiji’s Malolo Island has added another string to its bow – opening its $1.3 million day spa on Thursday, 18th April 2024. (Lead Image: matriarch Rosie Whitton with spa staff) Located at the edge of the resort’s luscious patch of tropical rainforest, the new “Leilani’s Spa” adds another level of elevated experiences to Malolo’s already […]