Technology

Tripfuser CEO: “Disruption and evolution in the industry are necessary”

Melbourne based startup, Tripfuser is helping pave a path to disruption.

Playing on major travel trends like immersive experiences and personalisation, the app connects travellers with established, in-destination operators, or local experts, to create fully tailored and personalised adventures.

Capture4

Since launching in 2017, they’ve expanded into 22 countries, including Bhutan and Japan, and seen over 4,000 trips created on the platform.

And it now they want to take on the ‘traditional players’.

We chatted with Tripfuser’s CEO Matt Beard to find out more about the case for disruption in travel and why they don’t see Airbnb as a competitor.

Travel Weekly: How is Tripfuser paving a path to disruption?

Matt Beard: The tours and activities segment of travel is mostly comprised of free sell, pre-packaged group travel offerings.

Tripfuser is opening up the market for on-demand personalised travel — and we’re seeing that travellers are responding strongly to it.

TW: Why is disruption important in the travel industry?

MB: Every industry must come face-to-face with disruption, and the travel industry is no exception. Disruption and evolution in the industry are necessary to ensure we constantly deliver solutions that delight travellers and bring them back to that sense of joy they get when planning a trip.

The emergence of new technology and new paradigm shifts in the way people live and work means we as an industry need to think of better ways to engage younger travellers who are pressed for extra money and time yet still crave meaningful experiences.

As travellers’ personal preferences change, the industry, too, must change to meet new demands.

TW: How is Tripfuser challenging the traditional players? 

MB: Our focus is to enable the creation and delivery of unique trip solutions. As Tripfuser is a two-sided digital marketplace that directly connects travellers with local operators, we have flattened the supply chain, which creates a significant value shift while.

We’ve also partnered with key affiliates, such as the payout platform, Hyperwallet, and agents to expand our offering into new markets and destinations.

TW: Why don’t you see Airbnb as a competitor?

MB: We really like what Airbnb is doing with Experiences by expanding into the short duration, free sell experience and trip segment of the market.

Our focus, however, is on inspiring travellers to book longer duration, personalised experiences; we see our respective solutions as highly complementary offerings for travellers who are looking for more authentic connections with the communities in which they are travelling.

TW: What does the future of the travel industry look like to you?

MB: I see an ongoing shift by travellers towards more personalisation and sharing of travel experiences, which will affect all parts of the dream-plan-travel cycle.

As more tools to capture and share unique experiences emerge, more ways to personalise travel solutions will evolve.

Aviation

Plane struck by lightning before fiery crash: report

A preliminary report on the tragic Aeroflot plane crash that killed 41 people last month has provided some more clarity around what went wrong.

Share

CommentComments

Hotels

TAA announces finalists for 2019 Awards for Excellence

Travel Weekly was shocked to find we had been left off this year’s shortlist, despite being nither an accommodation provider or particularly excellent.

Share

CommentComments

Hotels

Hotel owner charged after seven die cleaning septic tank

The tragic event comes as campaign groups call for a crackdown on ‘manual scavengers’ who often die clearing septic tanks across India.

Share

CommentComments

Destinations

“Business begins now”, as DFAT downgrades travel advice for Sri Lanka

The downgrade indicates that Sri Lanka is progressing towards a state of normalcy, but is still cautious, with high levels of security in place across the country.

Share

CommentComments

Cruise

Scenic Eclipse is back on track with sea trial success

The new-build is one step closer to launch, after suffering more delays than Sydney’s CityRail on a rainy day.

Share

CommentComments

Events

Have you secured your spot at Travel DAZE 2019?

A plethora of top speakers, comfier seats and a swanky new venue – we’ve even surprised ourselves with just how good Travel DAZE is shaping up this year.

Share

CommentComments

Tourism

Rome bans ‘messy eating’ in spate of new tourism rules

The new rules will also mean fines for placing your mouth around the nozzle of drinking fountains, which is pretty bloody gross anyway if you ask us.

Share

CommentComments

Tourism

Vienna amusingly roasts web reviews (and itself) in latest tourism campaign

by Ally Burnie

Hey, Vienna’s given us many marvellous thing – Sigmund Freud, the schnitzel and the Streets Viennetta to name but a few.

Share

CommentComments

Tourism

Tourism Australia’s ‘Dundee’ campaign wins a Logie

The Logies aren’t for another two weeks, so this story really does come with a “spoiler alert”.

Share

CommentComments

Wholesalers

Wholesaler wrap: Intrepid’s mystery trip, Chernobyl short breaks, TTC deals + MORE!

Today’s wholesaler wrap is a little soggy after Travel Weekly’s wrap aficionado fell in a puddle on her way to work this morning.

Share

CommentComments

Travel Agents

Agent wrap: Globus’ agent Supertour wraps up, Helloworld’s huge famil + more

This week’s agent wrap has left Travel Weekly’s editor looking like The Incredible Hulk, such is his jealousy of all these mega famils and ‘supertours’.

Share

CommentComments

Tourism

Flavour of the Week: Accor’s Simon McGrath honoured by Queen, Village Roadshow’s new CEO + more

This update on all the industry’s latest movers and shakers can best be described as a fruit salad, in that it has a bit of everything.

Share

CommentComments