Travel Counsellors conference ‘Good to Great’
The Travel Counsellors Australia team recently enjoyed an action-packed conference weekend filled with education, inspiration, collaboration and of course, celebration at the Gold Coast’s deluxe Palazzo Versace.
The conference was attended by Travel Counsellors agents from all over Australia, guests from the Travel Counsellors management team located in both Australia and the United Kingdom, head office staff and trusted suppliers, sponsors and partners, including headline sponsor Travelport, as well as courageous guest speaker, London bombing survivor, author and founder of not-for-profit M.A.D for Peace, Dr Gill Hicks.
The focus of the weekend was taking the Travel Counsellors brand from ‘Good to Great’, with the team collectively aiming to make Travel Counsellors become known as ‘the most caring business in the world’.
Group managing director Steve Byrne, who was visiting from Manchester, delivered a speech that urged all Travel Counsellors to continue putting the customer at the centre of their business.
By focusing on building strong relationships and putting together itineraries that deliver the best experience for the customer (instead of automatically choosing the product with a better commission), Travel Counsellors will be able to create a sustainable business built on integrity, high referral rates and a constant stream of repeat business.
Motivational speaker Dr Gill Hicks delivered a moving, perspective-changing speech to the conference attendees. After surviving the London terrorist attacks of 2005 (which took both her legs but not her spirit and sense of purpose), Hicks is a passionate supporter of creating and building peace around the world with her organisation, M.A.D for Peace.
Telling her very personal story of survival, Hicks showed the audience what can be achieved when you have a clear vision and purpose in your life, matched with indefatigable determination.
Conference goers attended sessions on everything from sales techniques to positivity, while there was also plenty of time for fun with the Etihad Airways Arabian Night dinner on Friday night and awards presentation on Saturday night providing plenty of time to relax, chat and network with each other.
Awards on the night included ‘Best Newcomer’, ‘Best Corporate Travel Counsellor’ and ‘Biggest Business Increase’, while there were many opportunities for Travel Counsellors of all specialities and business stages to win an award.
Managing Director of Travel Counsellors Australia, David Hughes, is proud of everything the Travel Counsellors team has achieved in Australia so far and is keen to build on this success to further strengthen the brand within the Australian marketplace.
“By looking at our growth figures, hearing terrific feedback from our suppliers and partners, and celebrating the wonderful achievements of our award winners, this conference was a great opportunity for us to get together to reflect on all that we’ve achieved as individuals and a brand,” Hughes commented.
Hughes believes that Travel Counsellors will be able to become known as the most caring business in the world because the brand is already built on a foundation of caring for other.
To see photos from the weekend click here.
Email the Travel Weekly team at traveldesk@travelweekly.com.au
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