News

Inaugural World Reef Day on 1 June encourages consumers to dive deep into reef conservation

Consumers, businesses, and organisations around the world will be called to action on the inaugural World Reef Day 1 June 2019 to reflect on the delicate ecosystem of our ocean’s coral reefs and prevent further reef loss.

World Reef Day is now the recurring annual day for the world to come together in awareness and activation to effect positive change for our world’s reefs.

Hawaiian Airlines is supporting awareness of World Reef Day through a range of activities on board the airline’s A330 aircraft including flights from Australia and New Zealand.

From May 25 – June 1, Hawaiian is distributing complimentary Raw Elements sunscreen samples on all flights to Hawaii from Sydney, Brisbane, Auckland (as well as from North America, and Papeete). Guests will also be able to purchase specially-priced Raw Elements sunscreen products from the airline’s Pau Hana cart.

From June to the end of August, the airline will also screen The World Reef Day video, courtesy of Mike Dornellas @reefhunter, available here.

coralhead2

World Reef Day has been founded by Innovative company Raw Elements USA®.  Raw Elements is a 1 per cent for the Planet member that has pioneered the reef-conscious movement with the company’s certified-natural, non-nano zinc oxide-based sunscreens.

Hawaiian Airlines has an ongoing collaboration with Raw Elements as official airline partner.  The collaboration was established in 2018 in support of the airline’s ongoing sustainability initiatives and emphasises a company-wide commitment to preserving Hawai‘i’s natural resources.

“As Hawaii’s airline, we have a kuleana (responsibility) to minimize our impact and preserve the beauty of the islands that most of our employees call home,” said Renee Awana, Managing Director of Product Development at Hawaiian Airlines.

“Raw Elements has been an instrumental partner in our in-flight sustainability initiatives, and we look forward to further engaging our guests and the larger community in important environmental discussions for World Reef Day.”

“The launch of World Reef Day is the culmination of a lifelong dream of ours to make a difference on this planet through awareness, education and positive action,” said Brian Guadagno, founder and CEO of Raw Elements USA.

“As consumers become more aware of the perils facing our oceans, we want to empower them to initiate simple changes in their daily lives, such as using reef-safe sunscreen and reducing plastic waste, which will have an enormous impact on the planet.”

SEE WHAT PEOPLE ARE SAYING

Leave a Reply

You must be logged in to post a comment.

Technology

Google rides bikeshare tech into latest Maps update

by Christian Fleetwood

Coincidentally, Travel Weekly’s editor recently jazzed up his own bike by adding handle tassles, spoke beads and a sissy bar.

Share

CommentComments

Aviation

Final nail in the coffin for proposed Qantas-Cathay Pacific codeshare expansion

by Huntley Mitchell

Could you hear a whole lot of brouhaha coming from Virgin Australia HQ this morning? Discover the cause here.

Share

CommentComments

Aviation

Airbus employs biomimicry in latest eco-conscious concept aircraft

by Christian Fleetwood

Airbus has taken a leaf – a feather even – out of nature’s playbook by putting forward an ambitious eco-conscious concept aircraft for the future of air travel.

Share

CommentComments

Tourism

Dominican Republic to address tourist fears following multiple deaths

The Caribbean nation has committed to calm tourism concerns surrounding the mysterious recent deaths of 10 foreigners on the island.

Share

CommentComments

Midweek Interview

Midweek Interview with Clockwise Consulting’s Jakki Govan

It turns out the Clockwise Consulting co-founder loves long walks on the beach, and wishes she had an invisible cloak.

Share

CommentComments

Tourism

“Freak gust of wind” plummets skier to the ground in Thredbo chairlift accident

by Ali Coulton

In the most dramatic news since our office dog fell off the couch, a skier has fallen an estimated five metres at a Snowy Mountains ski resort.

Share

CommentComments

Tourism

Tourists cop hefty fine for making coffee on the steps of Venice’s Rialto bridge

Of all the places to set up your travel cooker, the city’s most famous and historic bridge is probably not the best choice.

Share

CommentComments

Cruise

Cruise wrap: Win an MSC cruise, PONANT info events, Seabourn’s new champagne partner + MORE!

Batten down the hatches because this cruise wrap is bigger than the Pacific Ocean! Or maybe the Arctic. It would fill your kitchen sink, at least.

Share

CommentComments

Travel Agents

Avis Travel Agent Scholarship opens for 2019

by Daisy Melwani

Are you an agent looking to get a leg-up on your arch rival? Well, this news couldn’t be more timely.

Share

CommentComments

Technology

OPINION: Three trends that will disrupt the travel industry

by Gihan Perera

Since Travel Weekly’s editor spilled coffee on the office tarot cards, we’ve consulted a futurist to bring you all the latest trends you should be keeping an eye on.

Share

CommentComments

Technology

Renewed calls for travel booking giants to ban Israeli settlement listings

by Christian Fleetwood

Travel booking giants Airbnb, Booking.com, Expedia and TripAdvisor have been accused of sustaining tourism to illegal Israeli settlements.

Share

CommentComments

Tourism

Tourism WA scraps George Calombaris from new campaign amid underpayment scandal

by Huntley Mitchell

The situation for the embattled celebrity chef and MasterChef judge has gone from bad to worse, with Tourism WA dumping him from its latest campaign.

Share

CommentComments