Visit California and Qantas will launch their Dreamers and Kids at Play advertisement campaign next week.
The campaign will run on commercial television from 27 January to 16 March and Qantas will offer promotions on flights.
“The new ‘Dreamers’ commercial shows how our fun-loving, free spirited vibe encourages visitors to follow their dreams here to California,” Visit California president and chief executive officer Caroline Beteta said.
“Dreaming big is a unique state-of-mind that can be found in people statewide, from flying like a superhero on a jet pack in San Diego to playing princess at a castle among the vineyards of Napa Valley.”
You can watch it here: